EV/EBITDA and DCF: Valuation Beyond Market Capitalisation
EV adds debt and subtracts cash to show the price of buying a company outright — Muhak’s is just KRW 6.6bn. How EV/EBITDA and DCF work, and the traps of depreciation and assumptions.
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RSI and MACD: How the Indicators Work, and the Illusion of a “Signal”
What RSI and MACD actually calculate, and why rules such as “buy at 30, sell at 70” break down — shown with Monami’s June–July 2026 price action.
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Support and Resistance: Where Prices Stop, and the Illusion That Follows
Support and resistance are psychological levels people remember, not walls that hold prices. KT&G’s 2024 trading range shows both their force and their limits.
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The Traps of PER and PBR: Is What Looks Cheap Really Cheap?
What PER and PBR actually measure, and the traps behind them — peak earnings, value traps, and why a low multiple needs a reason and a catalyst before it means anything.
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ROE and ROIC: Seeing Inside Profitability with the DuPont Breakdown
ROE splits into margin, asset turnover and leverage, and the split shows whether a high return was earned or borrowed. Plus ROIC, the stricter measure of the business against its cost of capital.
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Consolidated vs Separate Financial Statements: Which One Should You Read?
Consolidated bundles the subsidiaries in, separate covers the parent alone, and the gap can be large. Cuckoo Homesys’s 2024 numbers show why scope and attribution decide what a figure means.
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Trends and Moving Averages: Reading the Flow Without Mistaking It for a Signal
Moving averages smooth jagged prices into a readable trend, but they lag by construction. Why golden crosses are weaker than they look, and how to use trend tools as context, not instructions.
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How to Read Candles and Volume: What a Chart Tells You and What It Does Not
Open, close, high and low, bodies and tails, and volume as the weight behind a move — read through Monami’s July 2026 surge, with a clear line drawn at what candles cannot predict.
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How to Read a Cash Flow Statement: The True Face of Profit and the Scent of Window Dressing
Operating, investing and financing activities explained, with the real gap between net profit and operating cash flow at Muhak and Osung — and what an unexplained divergence signals.
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How to Read a Balance Sheet: A Company’s Inventory of Possessions and Its Seat Belts
The balance sheet stands on one identity — assets = liabilities + equity. Read with Muhak’s real figures: asset quality, net debt and net cash, and the gap between book and market value.
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How to Read an Income Statement: From Revenue to Profit, Line by Line
The income statement line by line, from revenue down to net profit, with the actual DART figures of Cuckoo Homesys and KT&G — gross margin, operating margin and the traps of one-off items.
